Doppel vs ZeroFox
Doppel
Doppel describes itself as a social engineering defence platform. Its brand protection product finds and takes down impersonation, fraud and counterfeit attacks across domains, social media, ads, the dark web, app stores and messaging, linking related assets into a threat graph so that a whole campaign can be dismantled. Takedown workflows use language models trained on expert data under human oversight, and Doppel states a median takedown time of under 10 hours across domains, social media and paid ads, with phishing URLs mitigated in a median of 12 minutes. It also sells executive protection, phishing simulation, security awareness training and email security. Founded in 2022, Doppel raised a $70 million Series C led by Bessemer Venture Partners in November 2025 at a valuation of more than $600 million.
Pros
Things to check
Pricing: Quoted on request.
ZeroFox
ZeroFox sells external cybersecurity through its HNTR platform, with brand and domain protection alongside cyber threat intelligence, executive protection, physical security intelligence and attack surface intelligence. Its brand protection product monitors more than 180 platforms, including social media, app stores, job boards, forums, marketplaces and the deep and dark web, and uses image recognition, natural language processing and behavioural analytics to find fake profiles, phishing sites, counterfeit listings, deepfakes and cloned apps. Takedowns run through what ZeroFox calls its Global Disruption Network, which works with internet service providers, registrars, hosts and platforms. Pricing is quoted; the entry Foundation bundle includes 250 takedowns a year. ZeroFox was taken private by the private equity firm Haveli Investments in May 2024.
Pros
Things to check
Pricing: Quoted. The Foundation bundle includes brand protection, domain protection and 250 takedowns a year.